Sarah Hoffman

Sarah Hoffman

Digital Communication

Sarah is passionate about all forms of communication, specifically digital communication, and about educating others in using social media most effectively and safely.

At The Digital Law Company, Sarah’s practice areas include reputation management, crisis management, all aspects of social media law and assisting victims of revenge porn and cyberbullying. She gives talks at schools and companies across the country on the legal, reputational and disciplinary risks of social media.

Sarah has over six years of experience in the education sector. Prior to joining The Digital Law Company, Sarah ran the strategic communications and donor relations for African Leadership Academy (ALA), a pan-African leadership academy for talented youth from across the continent. In this role, Sarah crafted communication and stakeholder engagement strategies for ALA’s global network of high profile donors and partners, and also served in a legal advisory capacity. Prior to this, Sarah ran a corporate social investment project for the Peermont Group, bringing innovative educational technology into township schools.

Sarah is an admitted attorney, and completed her articles at Edward Nathan Sonnenbergs where she dealt with a wide range of commercial and litigious matters. Sarah holds a BA and LLB from the University of the Witwatersrand.

When she isn’t working, Sarah enjoys all aspects of food – from cooking to eating – and running – on the road and after her two children.

Carla de Beer

Carla de Beer

Administrative Manager and Speaker

Carla joined the Digital Law Company in April 2016, while completing her LLB degree at the University of Johannesburg and her Diploma in Media Law through the University of the Witwatersrand.

Carla is passionate about children and educating them on how to use social media well. At the Digital Law Company, Carla is responsible for managing all administrative sides of the business, and also delivers school presentations in Afrikaans on the legal, reputational and disciplinary risks of social media.

When she isn’t running the show at the Digital Law Company, Carla is a passionate sportswoman and spends any given opportunity enjoying the outdoors.